{"id":2946,"date":"2015-03-19T13:14:47","date_gmt":"2015-03-19T13:14:47","guid":{"rendered":"http:\/\/newimagemedia.com\/?p=2946"},"modified":"2015-05-13T15:25:17","modified_gmt":"2015-05-13T15:25:17","slug":"why-having-video-is-essential-to-your-brand","status":"publish","type":"post","link":"https:\/\/newimagemedia.com\/blog\/why-having-video-is-essential-to-your-brand\/","title":{"rendered":"Why Having Video is Essential To Your Brand  \u00a0"},"content":{"rendered":"<p><a href=\"http:\/\/www.clickz.com\/clickz\/column\/2398137\/content-for-all-why-video-is-the-great-brand-equalizer\u00a0\" target=\"_blank\">This article from ClickZ\u00a0<\/a>perfectly explains why any-sized business needs a good brand video. It shows several examples that were so successful in establishing emotional connections,\u00a0that they went viral &#8212; a feat that can only be accomplished through video. Our favorite was <a href=\"http:\/\/www.clickz.com\/clickz\/column\/2398137\/content-for-all-why-video-is-the-great-brand-equalizer\" target=\"_blank\">Dear Kitten!\u00a0<\/a><\/p>\n<p>ClickZ also shared tips for businesses on how to make great brand videos:<\/p>\n<ol>\n<li>Think Niche.<\/li>\n<li>Tap Into Popular Culture.<\/li>\n<li>Stimulate Memories.<\/li>\n<li>Capture What\u2019s Around You<\/li>\n<\/ol>\n<p>The opportunities to grow your business with video are just endless!<\/p>\n<p><em>Interested in talking to us about making a brand video? Give us a call at\u00a0(216) 514-1835!<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This article from ClickZ\u00a0perfectly explains why any-sized business needs a good brand video. It shows several examples that were so  [&#8230;]<\/p>\n","protected":false},"author":2,"featured_media":2970,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[28,133],"tags":[137,136,151,150,139,143,138],"class_list":["post-2946","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-videoindustrynews","tag-brand","tag-brand-videos","tag-cleveland-video-marketing","tag-cleveland-video-production","tag-dear-kitten","tag-video-marketing","tag-videos"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Why Having Video is Essential To Your Brand \u00a0 - New Image Media Inc., Video Production Cleveland<\/title>\n<meta name=\"description\" content=\"This article from ClickZ perfectly explains why any-sized business needs a good brand video.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newimagemedia.com\/blog\/why-having-video-is-essential-to-your-brand\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why Having Video is Essential To Your Brand \u00a0 - New Image Media Inc., Video Production Cleveland\" \/>\n<meta property=\"og:description\" content=\"This article from ClickZ perfectly explains why any-sized business needs a good brand video.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/newimagemedia.com\/blog\/why-having-video-is-essential-to-your-brand\/\" \/>\n<meta property=\"og:site_name\" content=\"New Image Media Inc., Video Production Cleveland\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/newimagemedia\/\" \/>\n<meta property=\"article:published_time\" content=\"2015-03-19T13:14:47+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2015-05-13T15:25:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/newimagemedia.com\/wp-content\/uploads\/2015\/03\/dear.png\" \/>\n\t<meta property=\"og:image:width\" content=\"311\" \/>\n\t<meta property=\"og:image:height\" content=\"240\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Larisse Mondok\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@newimagemedia_\" \/>\n<meta name=\"twitter:site\" content=\"@newimagemedia_\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Larisse Mondok\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/newimagemedia.com\\\/blog\\\/why-having-video-is-essential-to-your-brand\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/newimagemedia.com\\\/blog\\\/why-having-video-is-essential-to-your-brand\\\/\"},\"author\":{\"name\":\"Larisse Mondok\",\"@id\":\"https:\\\/\\\/newimagemedia.com\\\/#\\\/schema\\\/person\\\/aec11b22ab08d84321f3e12550dfc549\"},\"headline\":\"Why Having Video is Essential To Your Brand \u00a0\",\"datePublished\":\"2015-03-19T13:14:47+00:00\",\"dateModified\":\"2015-05-13T15:25:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/newimagemedia.com\\\/blog\\\/why-having-video-is-essential-to-your-brand\\\/\"},\"wordCount\":106,\"publisher\":{\"@id\":\"https:\\\/\\\/newimagemedia.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/newimagemedia.com\\\/blog\\\/why-having-video-is-essential-to-your-brand\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/newimagemedia.com\\\/wp-content\\\/uploads\\\/2015\\\/03\\\/dear.png\",\"keywords\":[\"brand\",\"brand videos\",\"cleveland video marketing\",\"cleveland video production\",\"dear kitten\",\"video marketing\",\"videos\"],\"articleSection\":[\"Blog\",\"Industry News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/newimagemedia.com\\\/blog\\\/why-having-video-is-essential-to-your-brand\\\/\",\"url\":\"https:\\\/\\\/newimagemedia.com\\\/blog\\\/why-having-video-is-essential-to-your-brand\\\/\",\"name\":\"Why Having Video is Essential To Your Brand \u00a0 - 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