{"id":3398,"date":"2016-01-18T20:12:23","date_gmt":"2016-01-18T20:12:23","guid":{"rendered":"http:\/\/newimagemedia.com\/?p=3398"},"modified":"2016-12-10T13:54:12","modified_gmt":"2016-12-10T13:54:12","slug":"video-publishing","status":"publish","type":"post","link":"https:\/\/newimagemedia.com\/blog\/video-publishing\/","title":{"rendered":"Why you need to be a serial video publisher in 2016"},"content":{"rendered":"<p><img decoding=\"async\" class=\"alignnone wp-image-3475 size-full\" src=\"https:\/\/newimagemedia.com\/wp-content\/uploads\/2016\/01\/SerialVideoPublisher3.jpg\" alt=\"Why You Need To Be A Serial Video Publisher in 2016\" width=\"800\" height=\"400\" srcset=\"https:\/\/newimagemedia.com\/wp-content\/uploads\/2016\/01\/SerialVideoPublisher3-300x150.jpg 300w, https:\/\/newimagemedia.com\/wp-content\/uploads\/2016\/01\/SerialVideoPublisher3.jpg 800w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>It&#8217;s undeniable. Video is dominating content marketing and social media, but to get the return you&#8217;re looking for, you\u2019ll need more than a one-hit-wonder in 2016. Marketers who have\u00a0found the\u00a0way to\u00a0regularly publish video are experiencing huge results. Here\u2019s why.<\/p>\n<p>We all know there\u2019s a battle going on for great content. We\u2019re all competing for an audience, to be seen and heard, to be liked and trusted. Publishing great video on a consistent basis will put you far above the competition&#8211; enhancing your content mix and brand building value for your current\u00a0and potential customers. Just look how the major social sites have turned to video to attract audiences and encourage video sharing. Additionally, while reports repeatedly prove people love to watch video and the positive effects video can have on human action taking, you can greatly improve your presence on search engines with multiple videos each optimized for unique results.<\/p>\n<p>The bottom line is you will need to be a serial video producer in 2016 and beyond for your business.<\/p>\n<h2><strong>[udesign_icon_font name=&#8221;fa fa-line-chart&#8221; color=&#8221;#1e73be&#8221;] Quantity<\/strong><\/h2>\n<p>Being a serial video producer doesn\u2019t mean you have to publish video every day. You may need as few as one video a month\u2013 <em>but don\u2019t let us discourage you from delivering a bi-monthly video or weekly series!<\/em><\/p>\n<h2><strong>[udesign_icon_font name=&#8221;fa fa-lightbulb-o&#8221; color=&#8221;#1e73be&#8221;] Strategy<\/strong><\/h2>\n<p>The more time and resources you and your marketing team are able to put into strategy development and ideation for your videos, the better the results you should expect. But don\u2019t overcomplicate it to the point that it prevents production.<\/p>\n<h2><strong>[udesign_icon_font name=&#8221;fa fa-video-camera&#8221; color=&#8221;#1e73be&#8221;] Content<\/strong><\/h2>\n<p>So what should your videos be about? Once you get started practicing brainstorming ideas for video you\u2019ll discover more ideas you need. First, consider videos with messages and calls-to-action that align with and complement your current goals and strategies. How about short teaser videos that drive traffic to website or blog posts?\u00a0 Other easy-to-implement ideas include answering your customers\u2019 frequently asked questions or you can give unique tips that separate you from your competition. Don\u2019t forget about video taping presentations and extracting portions to create a mini-series.<\/p>\n<h2><strong>[udesign_icon_font name=&#8221;fa fa-money&#8221; color=&#8221;#1e73be&#8221;] Cost<\/strong><\/h2>\n<p>Certainly if you have the capabilities, you can go all out D.I.Y. However, you should agree with us that having professional high-quality videos that best represents you or your business is critical. Fortunately, with\u00a0today&#8217;s technologies, many production companies now\u00a0offer high-quality and low-cost production services, giving you the choice to\u00a0hire out all or just a part of the project.<\/p>\n<hr \/>\n<p>At New Image Media, Inc. we\u2019re all about helping any size business achieve greater levels of success with video. Contact us to discuss how we can help. If you found this post helpful, be sure to follow on\u00a0Twitter, \u201cLike\u201d on\u00a0Facebook\u00a0and Follow on\u00a0LinkedIn.<\/p>\n<p><a href=\"http:\/\/blog.business.instagram.com\/post\/128686033016\/150909-advertisinglaunch\"><br \/>\n<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s undeniable. Video is dominating content marketing and social media, but to get the return you&#8217;re looking for, you\u2019ll need  [&#8230;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[28,159],"tags":[156],"class_list":["post-3398","post","type-post","status-publish","format-standard","hentry","category-blog","category-marketing-with-video","tag-serial-video-producer-in-2016"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Why you need to be a serial video producer in 2016<\/title>\n<meta name=\"description\" content=\"We all know there\u2019s a battle going on for great content. We\u2019re all competing to be seen and heard, to be liked and trusted. The bottom line is you need to be a serial video producer in 2016 and beyond for your business.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newimagemedia.com\/blog\/video-publishing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why you need to be a serial video producer in 2016\" \/>\n<meta property=\"og:description\" content=\"We all know there\u2019s a battle going on for great content. We\u2019re all competing to be seen and heard, to be liked and trusted. The bottom line is you need to be a serial video producer in 2016 and beyond for your business.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/newimagemedia.com\/blog\/video-publishing\/\" \/>\n<meta property=\"og:site_name\" content=\"New Image Media Inc., Video Production Cleveland\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/newimagemedia\/\" \/>\n<meta property=\"article:published_time\" content=\"2016-01-18T20:12:23+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-12-10T13:54:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/newimagemedia.com\/wp-content\/uploads\/2016\/01\/SerialVideoPublisher3.jpg\" \/>\n<meta name=\"author\" content=\"Matt Barker\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@newimagemedia_\" \/>\n<meta name=\"twitter:site\" content=\"@newimagemedia_\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Matt Barker\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/newimagemedia.com\\\/blog\\\/video-publishing\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/newimagemedia.com\\\/blog\\\/video-publishing\\\/\"},\"author\":{\"name\":\"Matt Barker\",\"@id\":\"https:\\\/\\\/newimagemedia.com\\\/#\\\/schema\\\/person\\\/ed020e78c02045cf17f988f1d5b4cf8a\"},\"headline\":\"Why you need to be a serial video publisher in 2016\",\"datePublished\":\"2016-01-18T20:12:23+00:00\",\"dateModified\":\"2016-12-10T13:54:12+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/newimagemedia.com\\\/blog\\\/video-publishing\\\/\"},\"wordCount\":509,\"publisher\":{\"@id\":\"https:\\\/\\\/newimagemedia.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/newimagemedia.com\\\/blog\\\/video-publishing\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/newimagemedia.com\\\/wp-content\\\/uploads\\\/2016\\\/01\\\/SerialVideoPublisher3.jpg\",\"keywords\":[\"serial video producer in 2016\"],\"articleSection\":[\"Blog\",\"Marketing With Video\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/newimagemedia.com\\\/blog\\\/video-publishing\\\/\",\"url\":\"https:\\\/\\\/newimagemedia.com\\\/blog\\\/video-publishing\\\/\",\"name\":\"Why you need to be a serial video producer in 2016\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/newimagemedia.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/newimagemedia.com\\\/blog\\\/video-publishing\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/newimagemedia.com\\\/blog\\\/video-publishing\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/newimagemedia.com\\\/wp-content\\\/uploads\\\/2016\\\/01\\\/SerialVideoPublisher3.jpg\",\"datePublished\":\"2016-01-18T20:12:23+00:00\",\"dateModified\":\"2016-12-10T13:54:12+00:00\",\"description\":\"We all know there\u2019s a battle going on for great content. 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